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NESTLÉ CONFECTIONS BRANDS

Speaking about the confections division in Nestlé means speaking about the most popular brands the company is known for in the US. Confections involves all Nestlé chocolate and sugar brands. My experience with these brands was mainly designing tons of innovative product concepts (which I unfortunately can't show due to confidential agreements) and creating their general imagery art. This imagery art has been used as asset for both digital and print, and it's even displayed on the walls throughout the main division office.

sweetarts 2017 art assets

Type  Print and Digital

Season  2017 portfolio

Promo Product  All Sweetarts 2017 portfolio products (gummies, sour tarts, mini gummies, etc..)

Strategy  Create a new modern clean aesthetic imagery.

Communication Product shape and texture.

Assets imagery

Style Keys  Solid color backgrounds, dramatic shading, and organized composition.

2015 DIGITAL ART ASSETS

Type  Digital and Print 

Season  2015

Promo Product  All Chocolate and sugar products portfolio

Strategy  Descriptive lifestyle imagery

Assets Brand Imagery

Style Keys  Descriptive lifestyle

BUTTERFINGER

CRUNCH

SWEETARTS

BABY RUTH

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